CFO / Founder - Nima Pauline

CFO / General Council - Kevin Mendoza, Esq.

COO / Operations - Joe Price

Joe Price, Chief Operating Officer, possesses a wealth of business knowledge and leadership with over 40 years of experience in manufacturing, distribution, retail, and executive management. Joe’s previous successes include working for great manufactures like Tex Tan Leather, and Tandy Brands, Inc. In addition to big retail and wholesale companies like Fry's Electronics, Home Depot, Hudson News Group, SRP Companies, and working closely with all the top executives and Sam Walton in the initial years of Wal-Mart. 

Joe is known as an aggressive problem solver and decision maker with strength in initiating and executing strategic action plans to enhance revenue, profitability, customer satisfaction/retention, employee morale, and overall operational efficiency. Joe most recently served as an Executive VP in Business Development, Sales, and Service for Sourcing Network International/Global Swibco Divisions of SRP Companies.

Joe holds a Bachelor of Science degree from Texas State University.  He is currently based out of Las Vegas.

Design / Product Development - Brittany Arnswald

Technology Developer - Clifton Cooper

Social Media / MarCom - Scott

Executive Assistant - Mindy Esqueda